A promotion sponsored by the Milwaukee Brewers and the Milwaukee County Parks System in which lawn ornaments bearing the likeness of mascot Bernie Brewer were placed in parks turned sour Tuesday morning when reports began to surface that collectors had snapped them up for apparent sale on eBay and other collector sites.

Soon after it became apparent some people were grabbing several of the gnomes for apparent resale, social media took over with Brewers fans posting critical and profane comments directed toward the would-be collectors.

The "Where's Bernie" promotion began Tuesday morning. More than 1,000 of the lawn ornaments were placed along Milwaukee's lakefront along Lincoln Memorial Drive from Veterans Park north to Lake Park.

Under the rules, fans were told to arrive at 7 a.m. and take one of the ornaments.

But in what Brewers spokesman Tyler Barnes said were isolated cases, some people grabbed more than one.

One woman reported on her Twitter account that she had taken as many as three dozen, though that could not be confirmed. But the ornaments began appearing for sale on eBay, with one seller asking $122.50 for one ornament.

In one Twitter post directed at one of the apparent miscreants, someone wrote: "U R the lowest common denominator. 30+ Bernie statues??? Your greed disgusts me more than your profile picture."

Another wrote: "I lack respect for anyone that got a #WheresBernie lawn ornament before the 7a giveaway b/c you all cheated."

Downtown Beloit Association, Beloit, Wisconsin: This college town of 36,000 overcame a tough reputation and a weak mix of businesses to become a welcoming place for all types: kayakers, artists, families and small business-owners, just to name a few. During Downtown Beloit Association’s 23-year tenure, Beloit’s downtown has reinvented itself with abundant public art, galleries, and live music every night of the week.

Like your food fresh? On Saturday you can mingle with 3,000 other people who flock to the weekly farmers market, which many consider one of best in the Midwest. But that’s hardly the extent of its community events: Downtown Beloit Association (DBA) helps pull off forty events a year – from an Arts Walk to Holidazzle. (I don’t actually know what that is, but the name makes you want go, doesn’t it?) But there’s more! Beloit has a great track record of adaptive use. DBA helped develop the historic Hotel Hilton into attractive lofts and the Beloit College Bookstore. The old Woolworths building is now a local grocery, and a former iron works plant is now a handsome mix of housing and retail. Beloit: you’re circled (in ink) on my future roadtrip-through-the-Midwest map!

Howard residents Lori LeBoeuf and her mother, Dolores Knier, know they look similar, but neither knew they were entered in a contest to prove it.

LeBoeuf's husband, Don, entered the pair in the 2011 Press-Gazette mother-daughter look-alike contest on the sly, and when the winning duo found out, their mutual surprise mirrored their resemblance.

The resemblance, which became more pronounced as LeBoeuf became an adult, helped them beat out 80 other participating look-alike teams and win a mother-daughter pendant valued at $300.