MADISON — Tom Barrett's campaign Web site really stands out.
For what it lacks.
Two months after the Democratic Milwaukee mayor joined the
governor's race, after weeks of pressure from the White House and
others in the party, Barrett's campaign Web site remains bare
bones.
The pedestrian site includes only a picture of Barrett and links
to sign up for updates, to volunteer and, of course, to donate
money.
Contrast that with the two most prominent Republican candidates,
and even a dark horse newcomer, all of whom have flashy sites
complete with biographies, videos, position papers and other bells
and whistles.
Republicans Scott Walker, the Milwaukee County executive, and
Mark Neumann, a former congressman, are also far more prolific on
other social media outlets like Facebook and Twitter.
Even Mark Todd, a newcomer to statewide politics running as a
Republican from Appleton, has a Web site that has his biography,
outlines his positions, and tells followers where he'll be
next.
Visitors to Barrett's Web site, barrettforwisconsin.com, won't
find any information about campaign stops or his positions on
issues. Barrett was the last of the three major candidates to get
into the race. He announced in November while Walker's site has
been up since April and Neumann's went live the day he announced,
July 1.
Barrett campaign spokesman Phil Walzak said a new and improved
Web site should launch within a couple weeks. The campaign also
expects to have a person on staff any day to work on new media
outreach.
"We certainly will be investing quite a bit in online presence
within the next couple weeks," Walzak said. "We fully expect to be
able to engage voters online."
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